Having lived in Anchorage, I was well aware of the “hot women selling coffee in modified trailers” trend. Hell, there was even a news story about it on Channel 2 once upon a time. That’s like Hollywood for Alaska!
However, I’ve been away for some time and I did not realize that the Singularity had appeared, thus codifying years of hot-chick-in-a-trailer-selling-coffee evolution by reducing the amount of clothing required. Now, hot chicks sell coffee while wearing bikini tops! And sometimes lingerie! And it’s cold outside, so you can imagine what happens when that cold air hits! Huzzah!
Natasha Thompson, the genius behind Java Junction (and Lingerie Friday), realized during a downturn in business that sex sells. Please do not confuse her with Don Draper, the fictional advertising genius. According to Thompson,
“Women can be astronauts, women can be firemen, women can make coffee in bikinis,” she said standing in the cart in her “Alaska Girls Kick Ass” shirt. “We can do anything we want.”
Suck on that, Gloria Steinem.
One of her employees, Ashley Holder, a former business student at UAA, has apparently quit several times, citing the outfit at least once. However, Ms. Holder’s other job as a receptionist for a funeral home just did not break the fun barrier:
That was all death and sadness, she said. It made her cry and think about her parents getting old.
So she returned to the coffee cart, where according to ace reporter Julia O’Malley, “it smells like coffee and coconut belly balm.”